What is Snap?

Snap is the company behind the Snapchat app. The material tracks its CEO Evan Spiegel’s views on software moats and the evolving role of designers in product development.

• Apr 2025 - Bill Gurley listed Snap among companies that ‘broke issue,’ per his remarks.
• Apr 2026 - Evan Spiegel said Snap learned that ‘software is not a moat,’ a discovery he attributed to the AI era.
• Apr 2026 - Spiegel stated his view that designers should do the work of product managers, not that PMs are unnecessary.
• Apr 2026 - Spiegel noted that many of Snap’s designers are now shipping code, and anticipated AI will soon implement fixes as well.