Legora converts 78% of pilots into closed-won deals.

“We convert pilots 78% of the time into a close one opportunity.”

Legora generated over $50M of qualified pipeline in a single month from a Jude Law brand campaign.

“Last month alone, we generated over $50 million of qualified pipe.”

Legora can identify underperforming sales reps within ~45 days using AI call scoring (Gong) and pipeline opportunity metrics.

“If you look at call quality scoring plus opportunity development from a pipeline perspective, you can see pretty quickly who's tracking. We know what good looks like and we know what good doesn't look like and you can see pretty quickly within about 45 days.”

Legora's best sales reps close enterprise team deals within 90 days; new GTM hires enter ~5 pilots in their first quarter.

“Our best people are closing deals typically within 90 days even on in an team.”

Why Legora maintains price integrity: charging for pilots drives higher engagement, free trials signal low commitment from buyers, mirroring the behavioral economics finding that price creates accountability.

“We don't give Lor away for free. So, we try and have price integrity.”

Gong: used by Legora to build AI-based demo call scoring mechanisms to evaluate rep performance at scale.

“We score demo quality using AI. we use Gong and you can create like a scoring mechanism for how the call went.”

In legal AI, sellers get easier access to senior executive buyers than in most verticals, market anxiety about AI adoption has inverted the typical gatekeeping dynamic.

“With Lora because there's so much chatter in the market about AI and the firms and corporates both want to understand what others are doing we actually get access to power pretty easily.”